Journal of Marketing and Business Administration

JMBA


Marketing Strategic Management Tourism & Hospitality Entrepreneurship & Innovation





Call for Papers – Volume 1 Issue 2 (July 2026)



The Journal of Marketing and Business Administration is an international peer-reviewed academic journal published by the Faculty of Economic, Commercial and Management Sciences at Abbas Laghrour University of Khenchela, Algeria.



The journal invites researchers and scholars to submit original and unpublished manuscripts for Volume 1 Issue 2, scheduled for publication in July 2026.



Scope of the Journal:



• Marketing (digital marketing, services marketing, consumer behavior, marketing research, brand management)

• Business Administration (strategic management, human resource management, entrepreneurship, innovation, quality management)

• Related fields within commercial and management sciences



The journal operates under a full open access policy and does not charge any fees for submission, peer review, or publication.



Submission deadline: June 15, 2026



Manuscripts should be submitted in Word format via email to:



revmark.busimanag@univ-khenchela.dz



Editor-in-Chief: Prof. Said Hadjal